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21) Qualitative Research Methods in Public Relations and Marketing Communications

By: Christine Daymon Immy Holloway
Publisher: Routledge
Binding: Paperback
RRP: £27.99
Released: 20 Dec 2001
 


22) Creativity in Public Relations (Public Relations in Practice)

By: Andy Green
Publisher: Kogan Page Ltd
Binding: Paperback
RRP: £16.99
Released: 03 Feb 2007
 


23) e-Business - Organisational And Technical Foundations

By: Mike Papazoglou Pieter Ribbers
Publisher: John Wiley & Sons Ltd
Binding: Paperback
RRP: £34.99
Released: 13 Jan 2006
 


24) The Public Relations Handbook: 6 (Media Practice) (Media Practice)

By: Alison Theaker
Publisher: Routledge
Binding: Paperback
RRP: £22.99
Released: 15 Jan 2008
 


25) Marketing and PR: Getting Customers and Keeping Them...without Breaking the Bank (Business on a Shoestring): Getting Customers and Keeping Them...without Breaking the Bank (Business on a Shoestring)

By: Philip Holden Nick Wilde
Publisher: A & C Black Publishers Ltd
Binding: Paperback
RRP: £8.99
Released: 12 Apr 2007
 


26) The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research and Buying (LEA's Communication): A Complete Guide to Advertising ... and Buying (LEA's Communication Series)

By: Helen Katz
Publisher: Routledge
Binding: Paperback
RRP: £18.99
Released: 15 Dec 2006
 


27) Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage and Clarity

By: David A. Aaker
Publisher: Simon & Schuster Ltd
Binding: Hardcover
RRP: £20.00
Released: 17 May 2004
 


28) Very Private and Public Relations

By: Jim Dunn
Publisher: Thorogood
Binding: Hardcover
RRP: £12.99
Released: 01 Apr 2008
 


29) Radically Transparent: Monitoring and Managing Reputations Online

By: Andy Beal Judy Strauss
Publisher: John Wiley & Sons Inc
Binding: Paperback
RRP: £15.99
Released: 29 Feb 2008
 


30) Idol to Icon: The creation of celebrity brands

By: Gerrie Lim
Publisher: Cyan Books and Marshall Cavendish
Binding: Paperback
RRP: £12.99
Released: 04 Aug 2005