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1) The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly

By: David Meerman Scott
Publisher: John Wiley & Sons
Binding: Hardcover
RRP: £15.99
Released: 12 Jun 2007
 

2) Confessions of an Advertising Man

By: David Ogilvy
Publisher: Southbank Publishing
Binding: Paperback
RRP: £9.99
Released: 01 Aug 2004
 

3) Niche Marketing for Coaches: A Practical Handbook for Building a Life Coaching, Executive Coaching or Business Coaching Practice

By: Hannah McNamara
Publisher: Thorogood
Binding: Paperback
RRP: £14.99
Released: 01 Apr 2007
 

4) Public Relations for Dummies (For Dummies)

By: Eric Yaverbaum Robert W. Bly Ilise Benun
Publisher: John Wiley & Sons
Binding: Paperback
RRP: £13.99
Released: 30 May 2006
 

5) Event Planning Made Easy: 7 Simple Steps to Making Your Business or Private Event a Huge Success from the Industry's Top Event Planners

By: Paulette Wolf Jodi Wolf Donielle Levine
Publisher: McGraw-Hill Professional
Binding: Hardcover
RRP: £13.99
Released: 01 May 2005
 

6) Naked Conversations : How Blogs are Changing the Way Businesses Talk with Customers

By: Robert Scoble Shel Israel
Publisher: John Wiley & Sons
Binding: Hardcover
RRP: £16.99
Released: 31 Jan 2006
 

7) PR Power: Inside Secrets from the World of Spin (Virgin Business Guides)

By: Amanda Barry
Publisher: Virgin Books
Binding: Paperback
RRP: £10.99
Released: 05 May 2005
 

8) Planning and Managing Public Relations Campaigns: A Step-by-step Guide (PR in Practice)

By: Anne Gregory
Publisher: Kogan Page Ltd
Binding: Paperback
RRP: £16.99
Released: 01 Nov 2000
 

9) Events Management

By: Glenn Bowdin Johnny Allen William O'Toole Rob Harris Ian McDonnell
Publisher: Butterworth-Heinemann
Binding: Paperback
RRP: £30.99
Released: 15 Mar 2006
 

10) The New Guide to Identity: Corporate Identity, Retail Identity, Brand Identity, Organisational Identity, the Corporate Brand, the Corporate Vision and ... and Sustain Change Through Managing Identity

By: Wally Olins
Publisher: Gower Publishing Ltd
Binding: Paperback
RRP: £25.00
Released: 28 Feb 1996