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1) Global Marketing: A Decision-Oriented Approach

By: Svend Hollensen
Publisher: Financial Times/ Prentice Hall
Binding: Paperback
RRP: £43.99
Released: 26 Apr 2007
 


2) Marketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and Nations

By: Philip Kotler Donald H. Haider Irving Rein
Publisher: The Free Press
Binding: Paperback
RRP: £12.99
Released: 17 Mar 2008
 


3) Wine Brands: Success Strategies for New Markets, New Consumers and New Trends

By: Evelyne Resnick
Publisher: Palgrave Macmillan
Binding: Hardcover
RRP: £25.00
Released: 21 May 2008
 


4) Food Wars: The Battle for Mouths, Minds and Markets

By: Tim Lang Michael Heasman
Publisher: Earthscan Ltd
Binding: Paperback
RRP: £19.99
Released: 03 Aug 2004
 


5) The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade

By: Pietra Rivoli
Publisher: John Wiley & Sons
Binding: Paperback
RRP: £11.99
Released: 25 Jul 2006
 


6) The Building of Luxury: The Visionary Genius Behind Louis Vuitton Japan

By: Kyojiro Hata
Publisher: Editions Assouline
Binding: Hardcover
RRP: £14.95
Released: 01 Nov 2004
 


7) Logolounge: 2,000 International Identities by Leading Designers: v. 3

By: Catharine Fishel Bill Gardener
Publisher: Rockport Publishers Inc.
Binding: Hardcover
RRP: £32.50
Released: 01 Oct 2006
 


8) Global Account Management: A Complete Action Kit of Tools and Techniques for Managing Key Global Customers

By: Peter Cheverton
Publisher: Kogan Page Ltd
Binding: Paperback
RRP: £22.50
Released: 03 Jan 2008
 


9) The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand

By: Al Ries Laura Ries
Publisher: Collins Business
Binding: Paperback
RRP: £9.64
Released: 24 Sep 2002
 


10) Mobile Strategies: Understanding Wireless Business Models, MVNOs and the Growth of Mobile Content

By: Tom Weiss
Publisher: futuretext
Binding: Paperback
RRP: £19.99
Released: 15 Mar 2006