Customer Reviews
A worthwhile read - By: M. Higham, 09 Oct 2008 
Overalll I enjoyed this book & it gave me plenty to think about.
The book could have been shorter. Examples & stories are repeated. I didn't feel that the Meaning section worked with the other sections of the book & frankly I could have lived without it.
Outstanding! - By: Julie Strang, 02 Aug 2008 
A Whole New Mind: Why Right-Brainers Will Rule the Future
This is an outstanding book. It is entertaining & easy to read. At the same time, it is very insightful & stimulating. I have read many books on the future of work & this stands out as one of the best. Many business books can be dry & intense or fluffy & nebulous. This one is well researched & well written. After reading this book, I bought alll of Daniel Pink's books & every one is great. Highly recommended!
BRAIN SURGERY - By: Swapan Seth, 28 Feb 2007 James Watson who won the Nobel Prize for helping discover DNA callled the human brain, "the most complex thing that we have discovered in the universe." Woody Allen callled it "his second favourite organ." Daniel Pink's A Whole New Mind, is in many ways a seminal book. It builds upon the fact that a neurological Mason Dixon line divides the brain. The left brain is analytical. While the right brain is more creative. In this book, the author argues that the future will belong to the right brainers which means that the structured MBA, comp-geek will progressively become a no-brainer, so to speak. However, make no mistake; Pink's perspective is no complex cortex compilation. Instead, it's a racy read divided into two parts. The first is dedicated to Asia, Abundance & Automation (slight yawn) while the second part is devoted to the six senses that will be significant in the world of tomorrow. Filled with leads to brain tests & must read magazines, this book is delightful for anyone who wishes to know which minds will be the great minds of the future. The book is also peppered with some lovely quotes: "The guy who invented the wheel was an idiot. The guy who invited the other three was a genius." Or " He who laughs last, doesn't get it." A must read.
Interesting read, well argued, with only one small flaw. - By: Richard Griffiths, 01 Feb 2007 I'm 3/4 the way through this book, & have found it an enjoyable & enlightening read so far.I'm a bit of a generalist myself so I can appreciate his ideas.
The concept however the West needing to grasp these ideas ahead of the Asian market isn't solid however. I think that there are as many smart cookies over there that will pick up on these skills as there are in Europe or America. This books concepts are simply universal. However, this is the only minor niggle, & another reviewer has mentioned it.
Don't let it be a detracting point. If the contents of the book interest you, buy it. It's cheap, & worth more, & you will enjoy the writing & the concepts.
MAKES A LOT OF SENSE - By: Reader, 28 Dec 2006 Like the title suggests, this book changes the way you view the future of your working life. Daniel Pink argues that if we are going to thrive in our work & even in the way we live our lives generallly, then using both sides of our brain will contribute to that. There's a lot of sense in Pink's argument. It's amazing how often business & society tread the same paths. Books like A Whole New Mind offer different ways of thinking about daily problems & lives.
