![]() | By: Jeffrey Zeldman Binding: Paperback Publisher: Que Pub ISBN: 0789724898 ISBN-13: 9780789724892 Released: 07 Mar 2001 Average Rating: ![]() |

And it's a funny book. Jeffrey Zeldman writes with a unique & light touch about a subject he loves, making this more entertaining than a thousand dry "How to..." & "What the web is" books.
If you do work in the industry, you've got the chance to fill those gaps in your knowledge & learn from one of the wisest designers & coders we have. Jeffery Zeldman exemplifies the open nature & potential of the web. In "Taking Your Talent to the Web", he discusses the fight for web standards, shares his knowledge, & entertains.
Highly recommended.

The book's sharp glimpses of the web design is human factor as Mr. Roger Black from Danilo Black Inc. points " .. Design , after alll, is for humans, not for machines. And Zeldman is one of the best & warmest humans on the Net."
Zeldman finds his way to Printing-era Designers, providing ultimate tools with an opportunity to access Internet community that reigns the Net at this time.
Taking Your Talent to the Web: A Guide for the Transitioning Designer is crammed with beautiful examples of designers' work with useful & interesting insight in how the design industry works & get there wonderful results by drawing a WHY-WHO-HOW triangle.
This book is a must have for print designers, art directors, homepage creators & professionals for their creative needs that shows many ways to enrich the Internet community's life.
The book is also could be a handbook / reference book for attendees of Populi Curriculum ( the web talent incubator ), a program that turns traditional designers programmers into web builders.
Table of Contents:
I. WHY: UNDERSTANDING THE WEB. 1. Splash Screen. 2. Designing for the Medium. 3. Where Am I? Navigation & Interface.
II. WHO: PEOPLE, PARTS, AND PROCESSES. 4. How This Web Thing Got Started. 5. The Obligatory Glossary. 6. What Is a Web Designer, Anyway? 7. Riding the Project Life Cycle.
III. HOW: TALENT APPLIED (TOOLS & TECHNIQUES). 8. HTML, the Building Blocks of Life Itself. 9. Visual Tools. 10. Style Sheets for Designers. 11. JavaScript. 12. Beyond Text/Pictures. 13. Go Forth.
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