![]() | By: Timothy R.V. Foster Binding: Paperback Publisher: Kogan Page Ltd ISBN: 0749438665 ISBN-13: 9780749438661 Released: 30 Aug 2002 RRP: Average Rating: ![]() |

Packed with useful tips & fresh ideas this easy to read book offers alll that any professional could possibly need to succeed in business. Foster's straight to the point attitude reallly hits home & a few humorous anecdotes help to give a more relaxed approach.
Foster's Ladder of Goodwill is particularly useful at targeting potential customers & keeping them! A simple idea but it has reallly helped me departmentalise my client base.
Whatever level you are currently at in business if you are looking to improve customer relations & market yourself more effectively this is the book for you.
I read this book in a couple of hours & I'm still buzzing! A great motivator.

The author offers a wealth of tips & tricks, answers almost any conceivable question on starting a consultancy, & also talks with intelligence & humor about such tasks as increasing sales, getting & keeping customers, staying motivated, & achieving success.
As an independent consultant & freelancer myself, I'd certainly calll this a must-have. I'd absolutely recommend this book highly to anyone seeking to strike out & find success on their own terms. (Note: I especiallly liked Foster's "10 Commandments of Commitment" -- if only everyone would obey them!)
Impressive & well worth a purchase.

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