Customer Reviews
Short and sweet - By: Michal A Kunysz, 09 Apr 2008 
This book is definately not for usability experts. It is for everyone, it's short & sweet. If you want to know basics than go on, it is good! But don't expect detailed knowledge. I much more advice to read Jakob Nielsen if you want detailed source of knowledge.
A must read for any web designer/developer - By: S. Clements-hawes, 12 Feb 2008 
Steve manages to pull off something that is usuallly overlooked when it comes to discussing web usability.
Every thing is written in plain & simple English.
Everything is common sense & easy to take on. The terminology will be easy for anyone to digest - while being plain & simple, it's understandable to newcomers while not patronising more experienced readers.
The entire book is designed to be read cover-to-cover in a few hours (depending on your reading ability). I am not someone who can just eat a book up & have been reading it during coffee-breaks & the like.
If you have any involvement in websites & want to add something else to your skill set, don't even think about forking out on this book.
Wow! - By: M Jennings "Mr. Mark Jennings", 25 Jan 2008 
Having just "adopted" two company websites, I've been buying books to help me get to grips with it alll. This book answers a number of things & explains exactly what I need to do to impress customers, keep them & get them to buy. Excellent
Excelent Book - By: Calamity Coiote, 02 Nov 2007 
Great book! Very easy & simple to read. One of my first approaches to usability got me to this book. Besides getting the message quite well I thought the reading was very funny.
I definitely recommend it.
Essential reading for anyone involved in website production! - By: Sean Johnson, 15 Sep 2007 
Since reading the first edition some years ago, I always refer to this book during usability presentations & recommend it to not only designers & developers, but also consultants, project managers & even clients. When the second edition was released in 2006 I purchased a few copies for the office & made it essential reading for everyone!
It's a very easy read & doesn't complicate matters with technical jargon, but instead relates to everyday tasks such as likening finding a product on a website to looking for a chainsaw in a hardware store. It examines the way we use the internet, it highlights that people don't use websites the way the designer intended & that we don't `read' websites, we scan them. It covers popular, common-sense solutions to these issues & uses clear, well-illustrated examples. It also talks about simplifying usability testing so you do enough of it, & uses some real-world examples to demonstrate.
It is an essential purchase for anyone involved in website creation & there are three new chapters in the second edition that help justify a new purchase if you already own the first edition.