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Strategic Management of Technology and Innovation

By: Robert A. Burgelman Clayton M. Christensen Steven C Wheelwright
Binding: Hardcover
Publisher: McGraw-Hill Higher Education
ISBN: 0072536950
ISBN-13: 9780072536959
Released: 01 Dec 2003
RRP: £79.99
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Customer Reviews

MUST read, when interested in how some tec companies evolved - By: menno@speedfiber.net, 26 Jan 2002
During my study Applied Physics in Delft, we used the second edition of this book for a course "Business aspects of Technology & Innovation". To be honest, it was the only book I read completely. After I figured out that there was a newer version available with more recent cases, I ordered it without even thinking.
It is very interesting to read how certain companies were at the right place, at the right time. What they did or didn't do to gain competative advantage etc etc etc.
The book tells about theories & uses the cases to back the theory. The book is even interesting to read before you go to sleep.