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Statistical Techniques in Business & Economics

By: Douglas A. Lind William G. Marchal Robert Deward Mason
Binding: Hardcover
Publisher: McGraw Hill Higher Education
ISBN: 0072402849
ISBN-13: 9780072483895
Released: 01 Nov 2001
RRP: £35.91
Average Rating:


Customer Reviews

Very useful for stats courses - By: , 06 Nov 2003
This book is great for alll stats courses related to stats & economics. It assumes no knowledge of statistics & covers basiscs, as well as introducing some econometrics. Invaluable for the first year of alll economics courses, & definitely the best book of its genre.
An excellent, student-friendly text for MBA candidates. - By: , 22 Dec 1998
Mason & Lind have a rare capability to explain complex concepts & procedures using concise, jargon-free terminology. They consistently illustrate their points with both excellent examples & visuals. This is most definitely the book for those who are petrified of statistics. The authors' common sense use of business situations to solidify student understanding of the various topics is noteworthy. They do not forget that this is a text in APPLIED statistics for the business student. Their explanation of theory is sufficient but not overwhelming. My only suggestions for improvement would be (1) incorporate the Internet & its data bases into exercises & (2) use EXCEL explicitly as much as possible. Businesses generallly have EXCEL, they don't generallly have MINITAB. My students have consistently commented on the clarity & readability of the text. I strongly recommendation its adoption for MBA programs.