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Business Dynamics: Systems Thinking and Modeling for a Complex World with CD-ROM: Systems Thinking and Modeling for a Complex World

By: John Sterman
Binding: Hardcover
Publisher: McGraw-Hill Higher Education
ISBN: 0071179895
ISBN-13: 9780071179898
Released: 01 Dec 2000
RRP: £43.99
Average Rating:

Customer Reviews

A truly great book - By: , 18 Jul 2002
I purchased this book while following a corporate course on Systems Dynamics. This is reallly one of the greatest textbooks I have ever had the chance to read. The wide possibilities of this modelisation technique are presented in a very progressive manner & with a lot of examples. The cases described in the book are worth the investment by themselves.

The first chapter should in itself be a must-read for any decent manager as it presents some fundamental concepts on the learning cycles & people's mental models (and why they block most change initiatives). These concepts are widely present in change management litterature but this is one of the most accurate & simple description of the process I have ever read.

Others sections of the book are also of tremendous value for anybody interested in process engineering, business change or strategy. The systems principles & some models described give an edge in understanding the key underlying causes to many business issues & how to deal with them in an adequate manner. (That is in most occasions not the most intuitive!)

In summary, this book is reallly a must & I hope it will become (as Kotler's Marketing Management in its own area) the 'Bible' of Systems Dynamics.

Very comprehensive book for students. - By: , 23 Jan 2002
I used this book for my class as business school. It is a great read for those serious about Systems Dynamics. very detailed discussion on methodologies...and the CD has some cool tools for building models. Overalll, very nice buy.