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Goldfinger : How Entrepreneurs Grow Rich by Starting Small

By: Robert Heller
Binding: Paperback
Publisher: HarperCollins Business
ISBN: 0006388728
ISBN-13: 9780006388722
Released: 06 Sep 1999
RRP: £8.99
Average Rating:


Customer Reviews

Aged a little for the modern entrepreneur? - By: Mr. P. Stewkesbury, 28 Nov 2007
I first read this book over five years ago. I have just re-read it & would have to say that my memory of it was fonder. It was fairly hard going, much more of a management textbook style than most of the more recent, more punchy, books around nowadays.

Of course, given the advance of technology, no book on management & entrepreneurship published 8 years ago can be expected to stand the test of time. The internet is barely mentioned.

The acronyms introduced in the book seem a little trite; be UNAFRAID; how IT BECAME FASTEST. I suppose that the management principles that they summarise hold as true today as ever, but I did not find myself marking many pages or paragraphs for future reference.

There are probably now more contemporary sources, which will provide more up-to-date tips & ideas & better motivation for less than the couple of days you'll need to invest to read through this one.